Today marks an important milestone for Velricon. After considerable reflection on how we work and what distinguishes our approach, we're launching a completely redesigned website that better represents our commitment to financial leadership.

This project began not with design or technology, but with a fundamental question: How do we clearly communicate what we do—and when it matters most?

From Capability Lists to Decision Support

Our previous website focused on listing services and technical capabilities. While comprehensive, it didn't capture the essence of how we actually support businesses.

Financial leadership isn't about possessing a set of technical skills. It's about applying disciplined financial logic at moments when decisions have lasting consequences—during growth transitions, financing discussions, operational restructuring, or strategic change.

The new website is organized around these moments rather than technical deliverables.

Three Core Areas of Support

We've clarified our work into three primary service areas:

Ongoing Financial Leadership provides continuous support with management reporting, budgeting, cash flow forecasting, and financial planning. This is particularly valuable for businesses that have outgrown basic bookkeeping but aren't ready for a full-time CFO.

Bank Financing & Refinancing focuses on preparing the financial projections, cash flow analysis, and supporting materials that banks require for lending decisions. This work demands both technical precision and an understanding of how lenders evaluate risk.

Investor-Ready Packages delivers the financial models, valuations, and forecasts that can withstand investor scrutiny. These engagements require building financial narratives that are both rigorous and compelling.

Structure Before Action

The new site emphasizes a principle that guides our work: structure before action, clarity before growth.

We don't begin with templates or standard frameworks. We take time to understand how a business actually operates—its revenue drivers, cost structure, cash conversion cycle, and decision-making constraints.

From that foundation, we build financial information that leadership can trust and use when it matters most.

A Partnership Built on Trust and Quality

Bringing this vision to life required a digital partner who could translate complex financial concepts into clear, accessible design—while maintaining the professionalism our work demands.

We found that partner in Konaverse.

Despite being a relatively new firm, Konaverse demonstrated a level of commitment and capability that exceeded our expectations. From the initial strategy sessions through final delivery, their team provided thoughtful guidance, remained deeply engaged throughout the process, and consistently went the extra mile to ensure every detail met our standards.

What impressed us most was their willingness to iterate, refine, and push for excellence—not because it was required, but because they were genuinely invested in the outcome. They brought both technical expertise and strategic thinking to the table, helping us articulate our value proposition more clearly than we had managed on our own.

The result speaks for itself. The new website is clean, structured, and focused—qualities that mirror our approach to financial leadership.

We're grateful to the Konaverse team for their partnership and their commitment to delivering high-quality work. Their professionalism and dedication have set a standard we deeply respect.

Transparency in How We Work

The website now includes specific examples of our work—a €50 million financing package, investor preparation for funding discussions, and ongoing CFO support through business transitions.

These aren't abstract case studies. They're representative of the scale and complexity of decisions we support, and the level of detail required to do this work properly.

What This Means for Business Owners

If you're navigating growth, considering financing options, preparing for investor discussions, or simply need more structured financial decision-making, the new website provides a clearer picture of how Velricon can support those objectives.

Our approach remains unchanged: senior financial leadership delivered with the discipline and rigor that important decisions require.

What has changed is how clearly we communicate that commitment.

Moving Forward

This website represents Velricon as we operate Today—focused, structured, and committed to bringing financial clarity to business decisions that matter.

We invite you to explore the new site, and if your business is at a stage where financial leadership would make a difference, we welcome the conversation.

Special acknowledgment: Website design and development by Konaverse — a partner who understood our vision and delivered exceptional results.